CHRISTIAN LIFE COACH COLLECTIVE~ Women Making Impact and Income as Coaches

308-The Difference Between Coaching Niche and Coaching Method

CLARITY FOR COACHING & MARKETING- Ever wonder what the difference is between a coaching niche and a coaching method? This episode breaks down the difference between who you serve and how you help them get results. I’ll walk you through how your niche functions as a marketing invitation, and how your method delivers the transformation. If you’re a coach trying to find clarity in your business, this is your blueprint.
Key Takeaways:
Your niche is about who you help and what problem you solve - your coaching method is how you get them results.
A clear niche helps people self-identify and say, “That’s for me.”
Your coaching method should reflect your values, story, and the transformation your client desires.
Listener Challenge: Think on your answers to these questions-
Who do I feel most called to serve, and what problem are they trying to solve?
What process naturally flows from me when I help someone through this?
Am I trying to sell my process or meet a person where they are?
Refining your niche and method can unlock your confidence, your content, and your client results.
Grab the Niche Clarity Course!
Read this in the Life Coach Blog
If you need help with this, book a session with me here: https://www.sterlingandstonementoring.com/businesscoaching
 
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307-Myth #20: Success Means Working With as Many Clients as Possible

QUALITY OVER QUANTITY IN COACHING- This episode challenges the myth that a full calendar equals a successful business. I’m inviting you to rethink the way you measure growth — and giving you permission to serve fewer clients with deeper impact and sustainable energy. Let’s stop chasing numbers and start building meaningful relationships that bear fruit.
KEY TAKEAWAYS
A smaller client load can actually lead to greater transformation.
Saying no protects your energy, your excellence, and your joy.
Focus on meaningful, committed relationships over filling every spot.
LISTENER CHALLENGETake 10 minutes this week to review your current client load and ask:
Is this pace sustainable?
Do I feel energized or drained?
Are my clients getting my best?
Would fewer clients actually allow for more impact?
Does this match the kind of life and business I want to build?
If you’re a newer coach, consider how you will scale down over time if you begin by working with everyone who comes your way.
Read this in the Life Coach Blog
If you need help with this, book a session with me here: https://www.sterlingandstonementoring.com/businesscoaching
 
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306-Myth #19: If a Client Isn’t Succeeding, I’m Failing as a Coach

YOU’RE NOT THEIR SAVIOR- What if your client’s lack of progress doesn’t mean you’re doing something wrong? In this episode, we’re untangling the false belief that a client’s outcome is your responsibility. If you’ve ever felt pressure to “fix” someone or guilt when results don’t show up, this is your permission slip to breathe. You are not the hero of their story—you’re the guide. And that role is more than enough. If you’ve felt the weight of your client’s progress on your own shoulders, today’s episode is a reminder you need. You’ll hear truth, encouragement, and a gentle but clear boundary about what’s yours to carry: and what’s not.
KEY TAKEAWAYS:
You are not responsible for your client’s outcomes—you are responsible for your coaching process and presence.
Progress doesn’t always look like action. Holding space and planting seeds is powerful, even if fruit comes later.
Releasing false responsibility helps you coach from peace, not pressure.
LISTENER CHALLENGE:Take five minutes to reflect on one client success story and write it down. Let it ground you in what’s true about your coaching and your impact. Then release anything you’ve been carrying that was never yours to hold.
 
Read this in the Life Coach Blog
If you need help with this, book a session with me here: https://www.sterlingandstonementoring.com/businesscoaching
 
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305-Myth #18: I Need a Huge Audience to Be Successful

SMALL FOLLOWING : BIG IMPACT- If you've ever believed that your success as a coach or content creator hinges on building a massive social media following, this episode will free you. The truth? Numbers don't equal trust—and it's trust that turns followers into clients. I’m sharing a better strategy for impact that starts with meaningful connection.
Key takeaways:
A small, engaged audience can be more profitable than a large, passive one.
Authentic conversations and email connections often outperform the algorithm.
You don’t need a viral moment. You need real people who trust your voice.
Listener Challenge:
If you’re not up for the social media wild goose chase, choose one of the no-social strategies and try it this week:
Invite three women to a free coffee chat
Email five people and tell them what you're doing
Print a one-page guide and bring it to an event
And if you're still on social, and you love being there, engage with just five people in your niche- but this time, do it with the goal of connection, not collection. 
Read this in the Life Coach Blog
 
If you need help with this, book a session with me here: https://www.sterlingandstonementoring.com/businesscoaching
 
Become a Life Coach
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Join the Coaching FB Community —> HERE
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304-Myth #17: To Be Legit, I Need a Big Launch, Fancy Website, or Proven Program

START SMALL, SERVE WELL- The belief that you need a big launch or perfectly packaged offer before you can begin coaching or be legit in the industry will HOLD YOU BACK. If you've ever felt stuck because your website isn’t done or your program isn’t built out, this is your permission slip to begin anyway. Your story, your voice, and your willingness are more than enough to serve one person well- and that’s how a meaningful coaching business truly starts.
KEY TAKEAWAYS
You don’t need a fancy launch or full program to begin coaching—start by serving one person.
Big doesn’t mean better; clarity and momentum come through action.
Trust and impact are built through presence, not polish.
LISTENER CHALLENGE
Take one small, visible step today that says, “I’ve started.”
This could be offering a free session to someone you trust, posting a simple invitation on social media, texting a friend and saying, “I’m opening up coaching spots,” or writing your story in a way that invites others in.
Don’t overthink it. Don’t wait until it’s perfect.
Let action lead the way — and let faith carry the rest.
Read this in the Life Coach Blog
 
If you need help with this, book a session with me here: https://www.sterlingandstonementoring.com/businesscoaching
 
Become a Life Coach
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Join the Coaching FB Community —> HERE
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303-Myth 16: I Don't Want to Say I’m a Coach Until My Message and Process are Perfected

CLARITY COMES FROM ACTION- Not from waiting and thinking and perfecting. So if you’ve ever hesitated to call yourself a coach until your message was crystal clear and your process was perfectly mapped out, this episode is for you. We’re breaking the myth that you have to have it all figured out before you can begin.
Your clarity grows as you go : not before you start.
Key Takeaways:
You don’t need a perfect message or framework to start coaching- coaching begins with real conversations, not a branded process.
Clarity is a result of courageous action, not a requirement before it.
Your process and your voice will mature as you coach, not before- give yourself permission to grow publicly.
Listener Challenge:Announce your coaching services to your spheres of influence, even (especially) if you feel unprepared.
Offer a discovery call about coaching and/or one free session to someone who needs help.
Draft a simple, informal email to a friend or colleague explaining what you do and how you can help.
Reflect: What did you learn? What surprised you? How did taking action make you feel?
Read this in the Life Coach Blog
 
If you need help with this, book a session with me here: https://www.sterlingandstonementoring.com/businesscoaching
For a BIZ BREAKTHROUGH check this out:
https://www.sterlingandstonementoring.com/breakthroughs
Grab your FREE list of Coaching Business Resources and a Business Plan Template!
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Start Your Online Coaching Business
Join the Coaching FB Community —> HERE
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302-Myth #15: I Should Always Be ‘On' and Available for Every Client

HEALTHY BOUNDARIES HELP EVERYONE- What if the very thing you’re avoiding - boundaries - is actually the thing that would make you a better coach? In this episode, we’re talking about why boundaries matter, how to set them, and what happens when you don’t. If you’ve ever felt like being accessible all the time is part of your “value,” let’s untangle that myth right now. Your sanity, your sleep, and your clients will thank you.
3 Key Takeaways:
Being overly available to clients often leads to burnout, not better results.
Boundaries don’t repel clients - they actually attract the right ones and model emotional health.
You can serve with more joy and clarity when your time and energy are protected.
Listener Challenge:
Decide on your official availability (even just messaging hours or session blocks) and communicate them to current or future clients. Post it where they’ll see it. You’re allowed to protect your peace.
Read this in the Life Coach Blog
 
If you need help with this, book a session with me here: https://www.sterlingandstonementoring.com/businesscoaching
For a BIZ BREAKTHROUGH check this out:
https://www.sterlingandstonementoring.com/breakthroughs
Grab your FREE list of Coaching Business Resources and a Business Plan Template!
Become a Life Coach
Figure Out Who to Coach
Start Your Online Coaching Business
Join the Coaching FB Community —> HERE
Find me @coachlauramalone on IG —> HERE
Your 5 star review on Apple Podcasts means a ton✨
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301-Myth #14: Free Coaching Will Lead to Paying Clients

VALUE HAS A COST- While free stuff can open some doors, it can also quietly devalue your work and train people to expect transformation without commitment. I'll explain in this episode how you can offer free value and when, teach you how to create a big-hearted entrepreneur benevolence plan, and inspire you to grow your business with integrity and clarity in a way that supports your calling and blesses others.
Key Takeaways:
Free isn’t always valuable — People often don’t commit to what they get for free. Without investment, there’s usually little transformation or follow-through.
Your time is a premium offering — You don’t need to give away sessions to prove your value. Share insights in scalable ways like guides, webinars, or content.
Use free strategically, not excessively — Limit discovery calls and use them as previews, not full coaching sessions. Let your funnel lead to paid commitment, not endless free offers.
Listener Challenge:Instead of offering free sessions, create a piece of free content that shows your value and leads to a paid offer. It could be a short guide, a mini course, a webinar invite, or a checklist. Post it and promote it—and watch how people engage when they’re offered direction instead of a freebie. 
Write your own 3-sentence response for when someone asks for free coaching. Then write a short note to yourself for the moments you’re tempted to give it all away. 
Read this in the Life Coach Blog
If you need help with this, book a session with me here: https://www.sterlingandstonementoring.com/businesscoaching
For a BIZ BREAKTHROUGH check this out:
https://www.sterlingandstonementoring.com/breakthroughs
 
Grab your FREE list of Coaching Business Resources and a Business Plan Template!
Become a Life Coach
Figure Out Who to Coach
Start Your Online Coaching Business
Join the Coaching FB Community —> HERE
Find me @coachlauramalone on IG —> HERE
Your 5 star review on Apple Podcasts means a ton✨
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300-Myth #13: Creating Boundaries Now Will Help Me Protect Myself Later

BOUNDARIES BUILT ON FEAR FAIL- In this episode of the Christian Life Coach Collective, we tackle the common belief that setting up strict boundaries before you even begin coaching will protect you from burnout, harm, or difficult clients. While boundaries are essential, many new coaches set limits based on fear—not experience or calling.
You’ll learn how to discern between protective wisdom and projected fear, and how to build boundaries that serve your purpose, not shrink it.
3 Key Takeaways:
Fear-based boundaries can keep you from stepping into what God is calling you to do.
Real boundaries are built through experience, not assumptions.
Healthy boundaries should grow from your values and purpose—not from projected “what ifs.”
Listener Challenge:
Take inventory this week:Where have you set boundaries based on fear or imagined scenarios?Ask God to show you what needs to stay, what needs to shift, and what walls can come down so that you can lead and serve in freedom.
If you need help with this, book a session with me here: https://www.sterlingandstonementoring.com/businesscoaching
For a BIZ BREAKTHROUGH check this out:
https://www.sterlingandstonementoring.com/breakthroughs
 
Grab your FREE list of Coaching Business Resources and a Business Plan Template!
Become a Life Coach
Figure Out Who to Coach
Start Your Online Coaching Business
Join the Coaching FB Community —> HERE
Find me @coachlauramalone on IG —> HERE
Your 5 star review on Apple Podcasts means a ton✨
🔔 Make sure you subscribe & follow the show!
 

299-Myth #12: Selling Is Selfish... and Coaching Is Supposed to Be Selfless

SELLING IS SERVING, NOT SELFISH- Many Christian coaches struggle with the idea of charging for their services, believing that helping others should be offered freely. In this episode, we bust the myth that selling your coaching is selfish and reframe it as an act of service. We talk about overcoming the guilt around sales, how to confidently offer your services, and why charging is essential for sustainable, life-changing impact.
3 Key Takeaways:
Selling your coaching is not selfish—it’s how you serve others sustainably.
When you reframe sales as offering solutions, the fear and guilt start to fade.
Charging for your services gives you the capacity to stay in your calling long-term.
Listener Challenge: 
Write your “solution statement” using this format:“I help [specific person] go from [struggle] to [outcome] by [your method].”Then, share it with someone or post it to social media to boldly own the value of what you offer.
If you need help with this, book a session with me here: https://www.sterlingandstonementoring.com/businesscoaching
For a BIZ BREAKTHROUGH check this out:
https://www.sterlingandstonementoring.com/breakthroughs
 
Grab your FREE list of Coaching Business Resources and a Business Plan Template!
Become a Life Coach
Figure Out Who to Coach
Start Your Online Coaching Business
Join the Coaching FB Community —> HERE
Find me @coachlauramalone on IG —> HERE
Your 5 star review on Apple Podcasts means a ton✨
🔔 Make sure you subscribe & follow the show!